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Sponsorship

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Donmar Warehouse not-for-profit theatre in Covent garden
About us

Sponsorship

Barclays has long seen the value of sponsorship as part of our business strategy.

The 12th Player in every team – Fans make the difference in Premier League football

Barclays, as part of their Game Changing campaign to highlight those that make the real difference in football, have launched a new report that looks into the impact that fans have on their teams.

From what they want players to do most (put their heart and soul into trying), through to the impact they have on teams (Liverpool’s victory over Manchester City earlier this season was seen as being in large part to the fan support). Over 4,000 fans from each team and many ex-players were interviewed to get the results.

Read the full report (6MB)Read the full report (6MB)
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