American football fans are set to benefit as Barclaycard US launches exclusive co-branded credit cards with the National Football League (NFL).
The cards, which carry the logos of the league and each of its 32 teams, enable customers to earn points for every dollar spent. These can then be redeemed for game tickets and NFL-licensed merchandise.
Customers can apply for the credit cards online and at stadium displays, as well as through telephone applications and email and direct mail invitations.
Scott Young, General Manager of Partnerships at Barclaycard US, said: “We’ve worked closely with the NFL to create a brand new credit card program with a collection of benefits and rewards that will appeal to the many fans of this thrilling game.
“In addition, the NFL brings tremendous marketable assets to the Barclaycard partnership business – 180 million fans, marketing rights for all 32 teams and 10 million engaged online customers – which we’ll fully leverage to help us achieve our growth ambitions for this year and beyond.”