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Barclaycard shows its support for small businesses in the UK through various initiatives and events launching this week.

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Barclaycard today launches the Blue Pages, a small business directory featuring 70 of its customers in Northampton.

Barclaycard shows its support for small businesses in the UK through various initiatives and events launching this week.

It is today renaming the main thoroughfare of its Northampton office ‘Easy Street’, turning the space into a street market hosting 12 small businesses from the local community.

Up to 2,500 Barclaycard employees, who are also potential new customers of these companies, are expected to visit and find out more about the products and services offered.

In addition, Barclaycard today launches the Blue Pages, a small business directory featuring 70 of its customers in Northampton.

The public are invited to visit www.justgiving.com/barclaycardbluepages (new window) where they can obtain an electronic version of the directory on their phone or PC by donating £2.

All proceeds go to the Prince’s Initiative for Mature Enterprise, a charity helping people over 50 to get back into work by starting their own business.

Lucy Johnson, Managing Director, Small Business, Barclaycard, said: “Every day the media remind us of the important role small businesses play in returning the economy to health. This is especially relevant with local businesses who provide employment and a sense of community.”

Elsewhere in the UK, Barclaycard is encouraging employees to volunteer their skills and support small businesses in their local communities.

Members of the Small Business team have partnered with the charity Access Sport to offer four sports clubs in London’s Mile End advice and training on business development.

The clubs aim to keep young people off the streets by providing facilities for sports such as BMX cycling, skateboarding, cycling and rock climbing.

Barclaycard employees will help each club develop a bespoke business plan and identify mentors to help them succeed.

Lucy explained: “It’s a win-win. They value our business skills and, in return, we get to tackle real challenges that develop our insight and experience to make us successful at work.

“We’re working with Access Sport to pull the plans together into a blue-print business model that not only benefits the first four clubs, but can be rolled out to similar organisations in the future.”

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