Five football legends from Arsenal, Chelsea, Fulham, QPR and Tottenham put their rivalries aside and came together on Thursday to introduce the initiative.
Martin Keown, Darren Anderton, Marcel Desailly, Rufus Brevett and Ray Wilkins celebrated the bikes, riding around Regent’s Park on bikes decked out in their former team’s colours.
Arsenal legend Martin Keown, who made over 300 appearances for his club, said: “Having spent so much of my career in London it’s great to see these special Barclays Cycle Hire bikes.
“Football and cycling keep you fit and they also help bring people closer to their communities, and with the summer approaching, I would encourage Londoners and visitors to get on a bike to see some of the great things this city has to offer.”
Ashok Vaswani, CEO, Barclays UK Retail and Business Banking, added: “This initiative successfully combines two of our key sponsorships and allows us to give something back to both football fans and cyclists in their local communities.
“We are dedicated to improving how people get around London and this is the perfect way to celebrate our continued support for both football and cycling in the capital.”
For a limited time, fans will be able to see some of the new two-wheeled mascots on display at the following Barclays branches:
- 403 Holloway Road, London N7 6HL
- 549 High Road, London N17 6SF
- 20 Fulham Broadway, London SW6 1AH
- 74 Shepherds Bush Green, London W12 8QE.
The one-off initiative launched this week unites two of Barclays most prominent sponsorships – Barclays Cycle Hire and Barclays Premier League.
Barclays Cycle Hire is an initiative which provides an affordable, sustainable and environmentally friendly transport network in London.
In March, it expanded beyond central London, making bikes available in North Shoreditch, Camden Town, Westfield Stratford and all of the Borough of Tower Hamlets – including Canary Wharf, where Barclays global headquarters are located.